The Company That Switched

A Bay Area software company had been sending its C-suite to a hospital-affiliated executive health program for several years. The feedback from their executives was consistent: the experience was efficient but impersonal. A different physician every year. A written report that arrived weeks later, addressed findings in isolation, and ended with “follow up with your primary care physician” — which most of their executives didn’t have.

The company’s chief people officer asked us to evaluate their executives instead. The difference in engagement was immediate. Our multi-visit structure meant each executive had a 60-minute physician intake before any testing, so the evaluation was customized rather than standardized. The wrap-up visit was a working session, not a results dump. Several executives chose to continue as concierge patients afterward — not because we pushed them to, but because they’d experienced what a real physician relationship felt like for the first time.

The company now sends all incoming senior hires through our program as part of their onboarding benefits. The feedback from their executives has been consistent: the experience felt more personal, more interactive, and more useful than anything they’d had before. For the company, the evaluation functions as both a health investment and a retention tool. Their leaders feel genuinely cared for, not processed.